Juicy Fruit, Sarah Silverman and serenading Unicorn: bizarre new advertising
i hv seen so many advertisements but none of them has been lik this.It really is a bizarre adverisement.
I don’t understand is how some weird, bizarre stuff as advertising gets lapped up by consumers – going by the view count of these ads on YouTube.
there is no mention of the product.has the world changed the concept of advertising.
what does this have to do with chewing gum?. In general I prefer creative ideas that keep the product idea at the core – be it in a :30 ads or a video meant for online consumption. Sure, entertainment is key and the videos must have a pass along value but do we really have to rely on serenading unicorns and kinky stuff? Is this the new advertising?Shudder. Definitely not. India is yet to see the likes of this and I am happy for that.
source:-bhatt naturally
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